INBOUND
MARKETING

Overview

It’s ok if you don’t really know what it is. If you do, click here to get the best people on the job. Read on if you want some professional insight.

The best way to attract the attention of prospective customers is through inbound marketing. Period. Creating content, even before customers are ready to buy, is the smartest way to create customers, and even promotors, out of strangers. Disclaimer: your content needs to be relevant and helpful (no random cat pics, please) and that’s where we come in. Strategising, scheduling and implementing content is great in theory and even better in reality. We can show you how. Click here.

Our Approach

First it starts with understanding your target market. Where are they online and how are they trying to find services like yours? What platforms are they using to get information and what do they do with it? We build out a persona for each type of person based on their specific challenges, needs and requirements, and then start on the inbound marketing journey.

Once we understand how and where they act online, we then ask why. What problems are they trying to solve? What are the challenges they or their businesses are facing? By answering these crucial customer questions (rather than just providing loose, keyword stuffed content), Inbound Marketing becomes a different game, in a whole new stratosphere!

We then look at what content can be created to answer your customer’s questions and what will they be asking next. What types of content are they absorbing and how best can we create content to provide the answers to their challenges. In this way we ensure that they not only visit your site, but they stay and they pine for more.

The idea is that the customer will come to your site to solve their problem and realise, by viewing the amazing content you offer, that you not only provide the best answers to their questions, you are the authority in the market and you are here to help. That my friends is Inbound Marketing.

This Content Marketing journey will take strangers to your services through to those who actively promote you.

Why choose us

FLD are very talented when it comes to Inbound Marketing. We have a fusion of the best of all of the elements used to create incredible content entwined with the best team to strategically deliver it. We have come from a purely referral basis and are growing fast, just from our customers talking about ut.

Having said that, we limit the customers we work with. It is important that we provide a service that actually provides incredible value to our customers. Therefore our team will only work with a handful of customers each and don’t work with companies competing for the same service.

Business metrics – At FLD we often mention our “No BS” rule. Our core is based around open, honest communication and not trying to vex our customers. Therefore we build and implement strategies based on your business metrics not ours!

Personalised service – Our team are dedicated to delivering incredible customer services throughout your experience with us. Each of our services is uniquely tailored to the exact customer needs, we build our products based on our customers (not try to shoehorn your needs into our products). We limit (and are a bit choosy about) the customers we work with, so we can deliver the best inbound marketing services in the UAE.

Value driven – Our core values dictate that we want to deliver value at every point of your interaction with us. We work as your marketing team to delivery results that provide absolute value to your business.

What our client's say?

"You were fantastic from start to finish"

Tom Farmer | Marketing & Brand Director Crowngate International

"Their consultative approach was helpful in many ways beyond my website!

Wendy Shaw - CEO - mBrain.me

"…dedicated professionals and very knowledgable in their field…"

David Burns MBE

"After just three months together we made more progress than our previous agency had in a year. This growth in performance after such a short period has far exceeded our expectations."

Soren Kraen - CEO - Xworks

"Fun Lovin’ Digitals have been of great benefit to our organisation. Their knowledge and experience of online marketing has already produced great results. We look forward to working with the guys for years to come."

Emily Christensen - Director - H3O International

"Fun Lovin’ Digitals have delivered above and beyond our expectations. Our new website has received so much positive feedback, and sales since launch, we’ve seen our biggest year on year revenue increase ever."

Eric Marcelo - Director - Leadzgen

"FLD gave incredible advice with respect to our SEO and SEM strategy. Now we run an efficient operation that converts well and reduces our budgets."

James G - Legal Advisor - Al Riyami Legal

"FLD have provided invaluable to our organisation, from consultation around brand, services and target markets, through to implementation into a website and digital machine that gives results."

Yvonne Spiller - Managing Director - FCS Corporate Services

"We have worked with Fun Lovin Digitals for a couple of years and have seen great results from their SEO services. We have also used them to build our IT-Serve website and this is now driving good results to the business."

Jens Lund - CEO - IT-Serve.com

"We used FLD to form the strategy for our site and the content marketing activities that would drive traffic to it. We saw fantastic results, even in the first few months, something that other agencies have struggled with."

David Cook - CEO - Project Partners